Facebook Ad Account Blocking Observation

Recently, Meta has closed accounts, and a large proportion of them are related to VAN-related violations. Please follow the following points to conduct self-examination~ Meta security reminder:

Recently, Meta policy updates, and VAN-related (VAN-related means: account opening product link | business license subject | APPID | BM | homepage violations are related to each other) account closures are relatively common. To ensure asset security, the following reminders are made

1. Meta policy related VAN association policy rules interpretation: Account opening product link | Business license subject | APPID | BM | Home page are mutually related and must be consistent. Multiple subjects cannot open the same product link/APPID, otherwise the account of the associated subject may be blocked. Please do not speculate. If there are many product projects, it is recommended to make subject & product planning in advance;
2. Please do not consume across subject accounts. The current situation of VAN association blocking will cause known Applink, Appid and other projects to be associated with each other, resulting in the inability to effectively buy volume on Meta;
3. If there are violations & suspensions in the advertising account, please make rectifications and appeals within the specified time. Do not shelve or delete directly. Exceeding the appeal period or directly deleting will cause the violation to continue to affect all health;
4. During the advertising process, please use compliant materials and do not speculate to avoid being unable to appeal due to excessive violations of advertising materials;
5. Do not purchase various Meta assets! ! The purchased assets are extremely risky and are also frequently judged as violations recently. It is very easy to associate and determine other assets to be in violation, resulting in the suspension or ban of the advertisement by the system.
6. Pay attention to the isolation of compliance assets. For risky products, please use the account opening entity, bm, homepage, and personal number independently.